about us
Defence against the dark
Shadows of mystery cloak the bustling world of marketing and advertising. Killers of ideas are on the loose, targeting innocent, naive brands, committing crimes like mediocrity, constraining, plagiarism and orthodoxy. The suspects? Well, it could be just about anybody...
Whodunit stands as the defence against the dark. Our squad of sharp shooters-marketing experts, strategists and creatives are here to track down and apprehend the idea assassins.
Solve marketing mysteries and ensure that creativity prevails and your business flourishes.
Let's Work Together
If you have a design project in mind or would like to discuss a collaboration, we'd love to hear from you. Feel free to reach us.
Meet our Marshals
Beli Aatreya- Chief Creative
Ramya Parasram-Special Agent Copy
Beli Aatreya- Chief Creative
A movie buff, avid gamer and crypto curious, Beli Aatreya is gifted with ingenuity, strong instinct, ability to think on her feet and an uncanny desire for justice.
Word on the street is that she spent over a decade and a half as a hardwired writer before she became the boss lady of creatives. Of the cases, she has solved, most talked ab
A movie buff, avid gamer and crypto curious, Beli Aatreya is gifted with ingenuity, strong instinct, ability to think on her feet and an uncanny desire for justice.
Word on the street is that she spent over a decade and a half as a hardwired writer before she became the boss lady of creatives. Of the cases, she has solved, most talked about are the identity change campaigns for Crompton Greaves, aka CG, Bank of Baroda, and recently, little stars & she hospital. Her body of work includes 25+ TVC Ads, and countless 360 degree campaigns for brands like TimesofMoney, Hindustan Times, Allahabad Bank, Esselworld, Whistling Woods, Shapporji Pallonji, Yardley, Bikaji, IDFC Retail, Apollo Hospitals, etc.
Sushanth Nakkana- Chief Marshal
Ramya Parasram-Special Agent Copy
Beli Aatreya- Chief Creative
A sharp-eyed spotter who sees the insight before anyone else does and never hesitates to fire logic bullets with suaveness. With 25+ years in Network Agencies, Sushant has helmed multi-crore portfolios, shaped the rise of Idea Cellular, steered giants like ITC, Dr. Reddy’s, and Star Maa, and currently pilots 27 brands with the steady co
A sharp-eyed spotter who sees the insight before anyone else does and never hesitates to fire logic bullets with suaveness. With 25+ years in Network Agencies, Sushant has helmed multi-crore portfolios, shaped the rise of Idea Cellular, steered giants like ITC, Dr. Reddy’s, and Star Maa, and currently pilots 27 brands with the steady confidence of someone who’s seen every storm and fair weather. Off duty, he chases wild cats, bikes, and good silence.
Ramya Parasram-Special Agent Copy
Ramya Parasram-Special Agent Copy
Chamanti Laxminarayana-Chief Evidence Collector
Ramya is that rare creative: soft-spoken on the outside, sharp as a well-cut logline on the inside. A mass-comm grad with a talent for finding the emotional pulse of a story, she’s moved through film packaging, talent management, advertising, and pure-play content — collecting instincts you can’t teach. She’s shaped campaigns for over 20
Ramya is that rare creative: soft-spoken on the outside, sharp as a well-cut logline on the inside. A mass-comm grad with a talent for finding the emotional pulse of a story, she’s moved through film packaging, talent management, advertising, and pure-play content — collecting instincts you can’t teach. She’s shaped campaigns for over 20 brands across sectors, and built narratives that sound effortless. Her superpower? Keeping work honest, crisp, and alive.
Chamanti Laxminarayana-Chief Evidence Collector
Chamanti Laxminarayana-Chief Evidence Collector
Chamanti Laxminarayana-Chief Evidence Collector
A nose for news, photographic memory and keen eye for detail, brands are Lucky to get them to work for them. The guy is a sharpshooter with the ability to catch wavelength of light at different times. Our chief evidence collector, lucky has worked across various segments. His specialisation is in product photography and portraits.
Sanghmitra-Informant
Chamanti Laxminarayana-Chief Evidence Collector
Sanghmitra-Informant
In the dimly lit chambers of strategy, Sanghmitra, delves into the cryptic world of information. With a fresh but razor-sharp intellect, she deciphers clues, gathers solid evidence, and analyses intricate case materials to construct the brands’ next move. A neophyte detective in the labyrinth of planning, Sanghmitra's curiosity and prese
In the dimly lit chambers of strategy, Sanghmitra, delves into the cryptic world of information. With a fresh but razor-sharp intellect, she deciphers clues, gathers solid evidence, and analyses intricate case materials to construct the brands’ next move. A neophyte detective in the labyrinth of planning, Sanghmitra's curiosity and presence of mind is her most formidable ally. You can trust her instinct.